Prices of the New Ford

The New Ford was introduced to the world on December 2, 1927. Below are images showing full-page ads that appeared the day before the announcement.

The table below shows the new car prices, FOB Detroit, without accessories or “dealer markup”:

Body Style
1928
1929
1930
1931
Phaeton
$395
$440
$440
$435
De Luxe Phaeton
$625
$580
Roadster
385
$435
$450
$430
De Luxe Roadster
$520
$475
Standard Coupe
$495
$500
$495
$490
De Luxe Coupe
$545
$525
Business Coupe
$495
$490
Special Coupe
$500
$510
Sport Coupe
$550
$530
$525
$500
Tudor
$495
$500
$495
$490
De Luxe Tudor
$525
Fordor
$570
$600
$600
$590
De Luxe Fordor
$640
$630
Town Sedan
$670
$640
$630
Cabriolet
$645
$625
$630
Victoria
$580
$580
Conv. Sedan
$640
Taxi
$800
Town Car
$1200
$1200
Station Wagon
n/a
$640
$625
Roadster Pickup
$395
n/a
n/a
n/a
Closed Cab Pickup
n/a
n/a
n/a
n/a

The information above was adapted from Henry’s Fabulous Model “A” by Floyd Clymer.

If you have any updates to the prices above, please send that information
and the source of your information to The Webmaster.